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michaelhweaver

Monday, August 17, 2015

Viewability: A Terrible Metric

Viewability: A Terrible Metric
Posted by michaelhweaver at 7:39 AM No comments:

Cox Media's SSP, Videa, Plans Buy And Sell Side Connections

Cox Media's SSP, Videa, Plans Buy And Sell Side Connections
Posted by michaelhweaver at 7:31 AM No comments:

Thursday, August 13, 2015

Private Equity Firms Accelerate Investment In Ad Tech Acquisitions | AdExchanger

Private Equity Firms Accelerate Investment In Ad Tech Acquisitions | AdExchanger
Posted by michaelhweaver at 6:00 AM No comments:

Where Does 'Transparency' Fall In The Google Alphabet? | AdExchanger

Where Does 'Transparency' Fall In The Google Alphabet? | AdExchanger
Posted by michaelhweaver at 5:57 AM No comments:

Standardization And Imagination Can End Programmatic’s Creative Wasteland | AdExchanger

Standardization And Imagination Can End Programmatic’s Creative Wasteland | AdExchanger
Posted by michaelhweaver at 5:54 AM No comments:

A Simplified Ad Tech Stack: The Key To Protecting Working Media

A Simplified Ad Tech Stack: The Key To Protecting Working Media
Posted by michaelhweaver at 5:46 AM No comments:

Stay Hopeful For Sizmek? Ad Tech Company Revamps Sales Strategy And Bets On Programmatic Growth | AdExchanger

Stay Hopeful For Sizmek? Ad Tech Company Revamps Sales Strategy And Bets On Programmatic Growth | AdExchanger
Posted by michaelhweaver at 5:26 AM No comments:
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